Martin Britton talks GLI at ICE Totally Gaming

  • 25th January 2017 | London, UK
  • GLI®Gaming Laboratories International (GLI) is attending ICE 2017 to reaffirm its leading position at delivering the best quality land-based and iGaming testing and consulting services. Martin Britton, GLI Managing Director, Europe and Africa, spoke to Innovate Gaming ahead of the show to explain the company’s extensive portfolio of services that enables gaming operators to have full confidence in the assurance of credibility.

    Martin BrittonInnovate Gaming: What new products has GLI brought to ICE 2017?

    Martin Britton: From our ICE 2017 Stand, N3-210, Gaming Laboratories International (GLI®) will be highlighting our consulting expertise and knowledge and ability to answer our clients’ questions about new and upcoming technology seen on the show floor. For GLI, testing and certification is only the tip of the iceberg for our company. We are your one-stop shop for the following services:

    ♣ Land-based Gaming Testing
    ♣ EGM, Kiosk, Slot and VLT Testing
    ♣ Skill-based Games Testing
    ♣ iGaming Testing
    ♣ Professional Services
    ♣ Security Auditing
    ♣ Sports Betting and Pari-Mutuel Testing
    ♣ eSports and eLottery
    ♣ DFS (Daily Fantasy Sports) Testing
    ♣ Social Gaming Audits
    ♣ Geo-location Testing
    ♣ Electronic Raffle Testing
    ♣ In-venue Wireless Testing
    ♣ Mobile Games Testing
    ♣ GLI University and ISO Testing
    ♣ Forensic Investigations
    ♣ Expert Witness Research and Testimony

    We are excited to share our established and extensive portfolio of services which also includes lottery testing, gaming device and systems testing, online gaming systems and security testing, rule writing, consultation and professional services.

    IG: What role does GLI play in the gaming industry?

    MB: GLI is an independent and impartial third-party gaming testing laboratory. Our team of quality assurance professionals guarantees that all of the testing performed is accurate, fair and precise. GLI enables its clients globally, as well as locally, to have a confidence in what GLI represents, which is assurance of credibility. That’s why we have been the world’s leading gaming testing laboratory and technical consultancy for more than 25 years.

    We understand the vital role of the regulator and the pressure they are under to maintain the integrity of the gaming industry, and we are proud to say that regulators around the world have come to trust us. Suppliers have also come to rely on us to thoroughly test, inspect and certify their products so that there are no surprises when their products go live in the field.

    GLI has established base standards, known as GLI Standards, for gaming devices and systems around the world which many use as their standards for a starting point in developing their regulations. Once the most challenging tests have met the most rigorous standards and have passed for the intended jurisdiction, the Gaming Labs Certified® mark is given, making the mark an incredibly important symbol to be displayed. Even though we are strategically located around the world and employ more than 950 professionals, our service is always personal. Our customers are our No. 1 priority.

    IG: Where are the key areas of growth for GLI this year?

    MB: GLI has been the leader in gaming testing and certification for more than 25 years, and while we are seasoned at what we do, we are always looking for ways to improve our methods and make our processes run more smoothly for our clients.

    IG: What trends do you anticipate in the European gaming markets for 2017?

    MB: The biggest trend that we anticipate for the European gaming markets in 2017 is the rise of interactive gaming and the challenge of fairly regulating iGaming activities. GLI has been the global leader in iGaming testing and certification, standards consultancy and thought leadership since 1996, and we are very proud of the role we have had in helping jurisdictions nurture such growth in this area. In 2013, we developed a technical standard, GLI-19: Interactive Gaming Systems, to help guide regulators and suppliers with development and regulation. This year, it is our goal to offer as much support to our clients as needed, helping them to flourish in the industry.

    About Gaming Laboratories International
    For 25 years, Gaming Laboratories International, LLC has continuously delivered the best quality land-based and iGaming testing and consulting services with supreme accuracy while reducing time to market. With 21 laboratory locations spread across Africa, Asia, Australia, the Caribbean, Europe, North America and South America, GLI serves more than 475 global jurisdictions, more than 130 of which exclusively accept GLI certification letters.

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